HEALTH COMMUNICATION

Communicating Health Clearly, Ethically, and Strategically

Fly Digital & Communication is a company specialized in communication for doctors, clinics, medical practices, healthcare companies, and ECM providers.
We design digital solutions, informative content, and accessible tools to enhance the identity of healthcare professionals and institutions, improve the patient experience, and ensure a strong, up-to-date, and AI-ready online presence.

OUR SERVICES

Digital Communication for Healthcare and Wellness

  • Online reputation and visibility analysis (Google My Business, directories, social media)
  • Google presence optimization 
  • Development and enhancement of a professional LinkedIn profile for doctors or clinics
  • Technical design or review of the website
  • Digital training on doctor–patient communication and the effective use of online tools
  • Video interviews with specialists, healthcare reportages, and medical podcasts
  • Content creation for social media, blogs, and newsletters
  • Campaigns focused on prevention, awareness, and health promotion
  • Social media management for doctors, clinics, and providers — with a special focus on LinkedIn

Accessibility and Patient-Centered Automation

  • Accessibility and user experience audit of the website
  • Integration of WhatsApp Business and chatbots to automate frequent patient requests
  • Rewriting content in plain language to improve patient understanding
  • Use of QR codes embedded in clinical materials and reports to trigger automated conversations

Strategic Presence and AI-Readiness

  • Creation of quotable content: educational insights, simplified clinical case studies
  • Placement and mentions on niche portals and vertical websites (targeted PR)
  • Optimization of content to appear in AI-generated results (ChatGPT, Gemini, SGE)

Online Visibility

  • Development of visual identity for medical practices and healthcare facilities
  • Creation of SEO-optimized websites for the medical sector
  • Local Google ranking, Maps presence, and brand awareness strategies
  • Google Ads campaigns and healthcare-specific lead generation strategies

Press Office and Public Relations in the Healthcare Sector

  • Press releases for scientific events and clinical news
  • Distribution through specialist and general media via advertorial articles
  • Media relations with industry journalists and key stakeholders
  • Paid visibility through qualified online and offline channels

Scientific Events

  • Communication support for medical events
  • Promotional campaigns for ECM courses (in-person and online)
  • Event graphics, mailing list management, and FAD platform support

CLIENTS AND COMPLETED PROJECTS

Companies in the Healthcare Sector

  • Exactech Italia s.p.a.
  • Nova Health S.R.L.

Production of Videos for the Following Clinics

  • Campolongo Hospital – Link
  • Clinica Pederzoli – Link
  • Casa di cura Sant’Anna – Link
  • Gruppo INI – Link
  • Clinica della spalla – Link
  • COT Messina – Link
  • Villa Igea – Link
  • Fondazione Poliambulanza – Link

Videos for Scientific Event

  • Toscana Master Class – Viola Park – Link

Communication for Scientific Startups

  • Noviplus Italy SRL
  • Digital Med SRL

Clinics

  • Campolongo Hospital SPA
  • Riab Center – Centro di alta specializzazione riabilitativa
  • Studio Mangraviti
  • Studio Vertebral

Scientific Projects

  • Esercizioterapeutico.it: Piattaforma con esercizi per patologie muscolo-scheletriche 
  • Bio Sonar Dolphin Therapy presso il Dubai Healthcare City
  • Riab Digital Med – Diffusione programma per la gestione della SDO-R
  • Rehapps, le migliori app per la riabilitazione

Healthcare Professionals

  • Prof. Leonardo Osti
  • Dott. Angelo Di Giunta
  • Dott. Vincenzo Morea
  • Dott. Alfonso Romano
  • Prof. Valter Santilli
  • Dott. Pasquale Parise
  • Dott.ssa Paola Uriati

Courses and Events in the Scientific and Healthcare Fields

  • ROME REHABILITATION 2019 – 2021 – 2022 – 2023 – 2024 – 2025
  • PIATTAFORMA FADFORMAZIONESOSTENIBILE.IT
  • CORSI FAD E RESIDENZIALI PER MANAGEMENT SRL – PROVIDER 1187
  • CORSI FAD E RESIDENZIALI PER INFOPLAN SRL – PROVIDER 1607
  • CORSO DI OSTEOPATIA E MEDICINA MANUALE I LIVELLO 2023 – 2024
  • CORSO DI OSTEOPATIA E MEDICINA MANUALE II LIVELLO 2023
  •  

Communication for ECM Providers – Companies Specializing in Medical Education

  • MANAGEMENT SRL – PROVIDER 1187
  • INFOPLAN SRL – PROVIDER 1607
  •  

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